Future Shop Sponsors Canadian Video Games Live Shows!

Future Shop Announces its Exclusive Canadian Sponsorship of Video Games Live

The groundbreaking events in Montreal, Toronto, and Edmonton celebrates the music of video games

(Burnaby, BC) February 5, 2008 - - Future Shop is pleased to announce its national sponsorship of Video Games Live. These live interactive shows bring the music of contemporary and classic video games to another dimension through their performance by a full symphony orchestra and choir, while the gameplay and video footage is featured on a big screen in the background.

"This is a really fantastic alliance for everyone," said prolific video game composer and Video Games Live co-creator Tommy Tallarico.  "We've had great success with Future Shop helping us to raise awareness in the past and they add a very exciting interactive element to our show which helps to celebrate and legitimize the entire video game industry."

Future Shop first became involved in Video Games Live in 2007 before becoming the presenting sponsor for 2008.

"Video Games Live is a very cool and successful event,” said Mary Ann McKenzie, Entertainment Marketing Manager Future Shop. “Participating in Video Games Live lets us connect with a highly targeted group of gamers, and it also provides us with the opportunity to show those gamers how HD technology can enhance their experience through on-site demos of the Ultimate Gaming Home Theatre. Similar to Video Games Live, Future Shop takes gaming to the next level.”

Scheduled shows include:
•    Montreal: Thur. Feb 7 & Fri. Feb 8 at 8pm at Theatre St-Denis. Pre-show festival starts at 7pm. Tickets available at geg.ca or 514-790-1111.
•    Toronto: Sat, Feb 9 at 8pm at Massey Hall. Pre-show festival starts at 7pm. Tickets available at Ticketmaster, Roy Thompson box office, Masseyhall.com or LiveNation.com.
•    Edmonton: Sun. Feb 17 at 8pm at Northern Alberta Jubilee Auditorium. Pre-show festival starts at 5:30pm. This new show for 2008 includes world premiere music from BioWare’s Mass Effect. Tickets available at Ticketmaster.

VIDEO GAMES LIVE is a multimedia concert experience featuring the best music and exclusive synchronized video clips from the most popular games from the beginning of video gaming to the present.  Performed by top orchestras and choirs, the show combines exclusive video footage and music arrangements with synchronized lighting, solo performers, special FX, electronic percussionists and unique interactive segments. A show created and produced by actual video game composers, Tommy Tallarico & Jack Wall (creators & executive producers) are personally involved in every show.  The video game music of today is just as significant and notable as any movie score. The show features audience participation with special interactive segments where people are randomly picked from the audience to come up and compete while the orchestra plays the music in perfect synchronization with the visuals on screen. For more information, visit: www.videogameslive.com

About Future Shop
With 131 stores across the country and the nation’s premier web store (www.futureshop.ca), Burnaby, BC-based Future Shop is Canada’s largest, national retailer and e-tailer of consumer electronics. For more information about Future Shop, including store locations, visit www.futureshop.ca.

For more information visit videogameslive.com or contact:
Cheryl Grant, Communications Specialist, Future Shop, 604-412-1008 or chgrant@futureshop.com